My friend – Shibu Arakkal

Shibu Arakkal. Photographic Artist. Tells it like it is. Without mincing ANY words! I met Shibu at a Group Exhibition in October 2013. My work was a late entrant into the mix. But that’s another story. Shibu’s first words…

Shibu Arakkal. Photographic Artist. Tells it like it is. Without mincing ANY words! I met Shibu at a Group Exhibition in October 2013. My work was a late entrant into the mix. But that’s another story. Shibu’s first words…
Yes. You read that right. Announcing our first ever sale! – its a flat 20% off on all ArtByAarohi Label products on www.artbyaarohi.com Why? and Why Now? Let me give you the simple answer first. Just because. And now a…

I am thrilled to start this new year with a give away. And it’s not just one but SIX !! Yes, there are six slings to be won from the signature ArtByAarohi Collection. The rules are very simple. If you…

The Fusion Projects was launched last year and the very first one was with Glasshopper. At the exhibition for the launch of the new jewellery line, I had the pleasure of meeting Meghna who unbeknown to me is a writer…

Learning new things. Pushing the envelope as it were is something I want to do a lot more of this new year. Without conscious thought last year got all muddled up in production and the ArtByAarohi label line. It took…

The next in the series of The Fusion Projects is with motorcycle company – Royal Enfield. Although the project came to me many months ago I started work on it only in August end. But as they say everything happens…

Your response to the Jhola bags has been so heart warming. To have every piece sold out in a matter of hours or at best a couple of days makes all the hard work I put in so worth while!…

I remember a conversation or was it a few lines in a book? A serene idyllic view of a mountain side and a naughty boy pulling at a yellow dupatta. A young woman shyly admonishing him as she watched it…

Everything takes time. There are issues and then more issues to deal with. Life as we know it is a constant tsunami of change. Ideas that came to me a few years ago may only just find fruition. So without…

I won! And the best part – I had no clue that I was even in the running! Some one from YourStory wrote to tell me that they had nominated my name for an award and that someone from the…