Aarohi Singh

Aarohi Singh

In Mercedes-Benz – April 2012

Thank you to Purva Grover for the write up in the April 2012 issue of the  Mercedes-Benz magazine. These is what the interview was about… 1.  Borrowing elements from everyday life for inspiration. When and how did this become a…

In Mail Today

The other afternoon I got a call from Monalisa Das from Mail Today. She had heard about the Poonchh Collection and wanted to know more. Specifically, about how the marketing for the collection was actually driven by social media. She…